Omni-channel functional fitness leader,
Pvolve, continues to rapidly expand its studio footprint, announcing
today the awarding of nine new franchise locations. These newly
awarded franchise studios join a fast-growing list, bringing the
total number of new franchises awarded and currently open or in
development to 19 across the U.S. and Canada. The 19 franchise
studios join three corporate owned locations already open in New
York, Los Angeles and Chicago, meaningfully expanding the
brand’s accessibility to more consumers looking to experience
Pvolve's signature method in person.
For those not within range of a studio, Pvolve is also available
via its digital platform that streams live and on-demand classes
via Pvolve.com and the Pvolve app, supporting the brand’s vision
to meet consumers anytime, anyplace and at any point in their
fitness journey.
The company’s first franchise location opened its doors in San
Diego earlier this year with
Carlsbad, Calif. and
Victoria, British Columbia (Canada) now in
pre-sale, with official openings slated for late summer and
fall, respectively. Others set to open include
Nashville, Tenn.;
Algonquin, Ill.;
Calgary, Alberta (Canada);
Fort Worth, Texas;
Columbia, S.C. and two studios in
Bergen County, N.J. Building on these
locations, the company’s most recently awarded franchises
include two additional studios in
San Diego, Calif.; one studio
each in Encinitas and
Marina Del Rey, Cali.; Atlanta, Ga.; Arlington Va.
and three studios in Salt Lake City, Utah. This
brings the total number of Pvolve studios awarded and currently
in development to 19.
Pvolve recently announced a new partnership with world-renowned
actress, producer and director,
Jennifer Aniston, who joined Pvolve in June to help lead the company into its
next chapter. By way of this partnership, Jen will be focusing
on key areas of business growth such as product development,
marketing and programming strategy. Since the announcement of
Jen joining Pvolve in June, the brand has already received more
than a 125% increase in franchise inquiries.
“It has been quite a year for Pvolve, one that positions us well
to execute against our hybrid business model, of which
franchising is a critical component,” said Julie Cartwright,
president of Pvolve. “Our leadership team, in collaboration with
our franchise owners, are redefining what it means to build a
business that you have heart for. The insurmountable level of
motivation and vision that exists among our team is inspiring,
to say the least. And, with Jen now on board, we’re bracing
ourselves for long-term, industry-defining success. I can’t wait
to see what the future holds.”
For studios currently open in Chicago, Los Angeles, New York and
San Diego, and soon-to-be-open studios in Carlsbad and Victoria
(BC, Canada), members can experience exciting new ways to Pvolve
this summer. Following on its omnichannel strategy to build out
a robust and integrated offering, Pvolve is giving streaming and
studio members a chance to experience the best of both worlds
this July with a promotion: